Education

Bachelor of Science, Marketing
David Eccles School of Business, University of Utah, 2015 – 2018
Business Scholar • Opportunity Scholar • Diversity Scholar

Experience

Marketing Specialist, Tessitura Network                                                                                                        
Feb 2023 – present

Communications Manager, Honolulu Museum of Art
Sep 2021 – Dec 2022

• Unify institutional voice as editor and writer of accessible and engaging copy that elevates the museum’s role in its local community as well as the global arts and culture industry
• Grew weekly newsletter open rate by 25%, up to 49%, through memorable subject lines and a strategic content calendar
• Oversee content calendar and craft copy for the museum's newsletter and social media
• Serve as the main editor for and key contributor to the museum’s quarterly magazine
• Create and enforce museum style guide throughout all written materials
• Prepare analytic reports for newsletter and social media, using data to inform content strategies

Communications Coordinator, Utah Museum of Fine Arts                                                                                      
Oct 2019 – Sep 2021

• Project-managed, contributed writing to, and edited content for the museum’s quarterly magazine, bi-monthly newsletter, and blog
• Served as a liaison between internal departments, maintaining deadlines and bridging the flow of content for publications, newsletters, website, advertisements, and events
• Proofread all written copy to strengthen our mission-driven, consistent museum voice and ensure adherence to the style guide

Marketing Director, S&S Presents                                                                                                           
Jan 2019 – Sep 2019

• Executed digital, print, and traditional media marketing for more than 1,000 events per year
• Created written copy for promotional newsletter campaigns to 80,000 subscribers
• Managed and created content for five venues’ Instagram accounts
• Demonstrated leadership and provided guidance to four interns and a grassroots team of 30

Social Media Marketing Intern, S&S Presents                                                                                                           
Jan 2018 – Aug 2018

• Created, project-managed, and implemented social media advertising plan for a concert series that reached more than 100,000 concert-goers per post and sold out several 8,000-person events

Skills

Proficient in Mac OS, Microsoft Office Suite, Google Suite, Adobe Suite

Social media management with Hootsuite, Later, and Meta Business Suite

Newsletter management with WordFly, MailChimp, myEMMA, Activity Stream

Proficiency in Chicago style and AP

Project management with Trello

Volunteering

Coastal ecosystem restoration in Point Reyes National Seashore, Redwoods National Park, Friends of the Dunes

Youthlinc economic empowerment in San Luis, Petén, Guatemala

RealLife Salt Lake mentor and tutor